Dr. Sergi Jordà holds a degree in Fundamental Physics and a PhD in Computer Science and Digital Communication. After discovering computer programming during his undergraduate years in the early 1980s, he decided to fully devote himself to live computer music and interactive media. Throughout the 1990s he conceived and developed award winning interactive installations and multimedia performances, in collaboration with internationally renowned Catalan artists such as Marcel•lí Antunez or La Fura dels Baus. Since the late 1990s, he is a researcher in the Music Technology Group of Universitat Pompeu Fabra in Barcelona, and an Associate Professor in the same university. His main research interests are in the confluence of HCI and tangible and musical interaction, augmented communication using tabletops and brain computer interfaces. He has authored 20 articles in journals and book chapters, more than 50 peer-reviewed conference papers as well as given more than 20 invited presentations and keynote talks. He has received several international awards, including the prestigious Prix Ars Electronica Golden Nica. He is currently best known as one of the inventors of the Reactable, a tabletop musical instrument that accomplished mass popularity after being integrated in Icelandic artist Bjork's last world tour, and he is one of the founding partners of the spin-off company Reactable Systems.